After opening of China’s borders to foreign trade and investment, over the last decades, a growing number of foreign company’s attention has been drawn to China due to Continue reading
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Tag: Communication
Co-created Reputation in a Nonprofit Context: A Mixed-method Study of SACC-DC
Reputation has been the subject of marketing research throughout recent years, and it was found to be an important measure of how organizations are perceived. The theory of co-creation, where organizations interact and deliver value through the Continue reading